Is Blogging playing the main role in Digital Marketing? Some experts believe that blogging brings high traffic to your sites…… Whether we doing b2b or b2c business, as a marketer our intention is to bring traffic and popular the brand. There are some more strategies to fulfil this. let’s have the deep look into that. More importantly, you will be able to attract the prospects that could potentially become the loyal customer.
Quality contents matter in blogging, so it’s a crucial thing to think and deliver the contents for blogging. Here are few strategies that make you alert before going with blogging.
- Post your blogs in Social Networks and Share it.
If you want to rank high in the search engines, then you need to get your content out into cyberspace. One of the best ways to do this is by building your brand visibility through social media. Begin sharing your blogs with social media like Facebook, Twitter, Google+, Tumblr. Create a Social media system that holds you accountable each week or month and the more your website is highlighted, the more data Google with gather on it. Being part in Social Media presence will strengthen your brand’s visibility.
- Optimize or enhance your Blog title with relevant keywords.
Your blog title is mean to be an anchor text that helps to attract the visitors to your page and the main purpose is adding relevant keywords into it. Try to add narrower and targeted keywords, actionable and Psychological keywords into. And add those keywords to post and medias. For better search engine ranking, place your main keyword within the first 100 words and repeat the same in the conclusion too
Link your blog with some related posts, which will be the safest part of getting more backlinks from your site. Linking should be slow and in safe pace instead in the mean of harvesting. Proper navigation, using proper anchor texts, providing a lot and relevant data to the readers will be the effective part of internal linking.
- Reprocess the contents in your blogs.
Be sure that your blogs are active even after few weeks. Update your blog title and contents in your blog with related updates. Convert your post into pics, pin it in Pinterest or videos with attractive contents, convert into pdf or Slide Share and share that in social media to get high traffics.
- Building Relationships.
As you like to get more viewers, first you be like that. Comment on the blogs that are relevant to your posts posted by other blogs. Don’t comment on the blogs which are spammed or irrelevant to your niche.